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Zara × Ludovic de Saint Sernin: A Bold New Era of High-Street Meets Haute Couture

Zara has officially intensified its global collaboration strategy, unveiling a headline-making collection with Paris-based designer Ludovic de Saint Sernin. Known for his sensual minimalism, body-conscious silhouettes, and glamorous restraint, Ludovic…

BEF Team December 4, 2025

Brands

Role of Models in Brand Storytelling

Introduction Brand storytelling is the backbone of modern marketing, and models play a starring role in turning a brand narrative into an emotional experience. Models don’t just wear clothes—they embody…

Vinayak Purshan August 30, 2025